Guides
Health insurance leads, explained for agents
Short, direct answers to the questions agents ask before buying leads. No fluff, no gated PDFs.
What Are Off-Marketplace Health Insurance Leads?
An off-marketplace health insurance lead is a consumer who does not qualify for ACA subsidies and is a candidate for a private plan. Here is how they are generated, screened, and why most lead vendors do not sell them.
Read →Private Health Insurance Leads vs ACA Marketplace Leads
The difference between private (off-marketplace) health insurance leads and ACA marketplace leads: who the consumer is, what an agent can write, how commissions compare, and why the same $20 buys a very different conversation.
Read →Exclusive vs Shared Health Insurance Leads
Exclusive health insurance leads go to one agent; shared leads are sold to several. Here is how each affects contact rates, close rates, and what “exclusive” actually means in most vendors’ fine print.
Read →How Much Do Health Insurance Leads Cost?
Health insurance leads cost anywhere from a few dollars for aged, shared leads to $20 to $50 or more for exclusive, real-time leads. What drives the price, what a screened private-plan lead costs, and how to judge value per lead.
Read →Your next week of private-plan leads starts here.
Flat $20 per lead. Weekly plans, cancel anytime. First screened leads within 72 hours.
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